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SUSTAINABILITY

WE ARE ALWAYS LOOKING HEAD. CONSTANTLY INNOVATING AND SEEKING NEW WAYS TO MINIMISE OUR IMPACT.

MADE RESPONSIBLY FOR A WORLD INTERCONNECTED WITH NATURE.

At Wildsmith, sustainability is not a trend—it’s a mindset. We believe meaningful change comes from small, intentional steps taken consistently across every stage of development.

We are committed to transparency, sharing our progress openly and honestly. This is sustainability woven through every decision. A quiet revolution in how beauty and wellbeing experiences are developed, shared, and experienced.

IMPACT REPORTING production packaging a quiet revolution

IMPACT REPORTING

Sustainability must be measurable to be meaningful. In 2025, we published our first Impact Report; a transparent reflection of our journey and a blueprint for what comes next.

Partnering with Future Plus, we built a roadmap aligned with 14 UN Sustainable Development Goals, focusing on climate, inclusion, and responsible sourcing. Our report details how we reduce impact through lab-grown actives, biomass-powered manufacturing, and biodegradable packaging.

Freely available to access, our intention is that this report is the first of many - a living record of our progress and an invitation to hold us to account.

DOWNLOAD OUR LATEST IMPACT REPORT

PRODUCTION

We formulate with precision, guided by nature and powered by purpose.

Each step of Wildsmith production is a process of care, from the soil to the skin. We prioritise ingredients that are proven to work and chosen for their low environmental impact.

Our formulations combine lab-grown actives with botanicals grown biodynamically—such as Calendula, Chamomile, and Damask Rose, which are cultivated and harvested on the Heckfield Estate. These ingredients are dried and prepared on-site to preserve their potency and integrity.

Crafted in England, our products are made in a facility powered by biomass energy, and we collect and filter rainwater for use in our formulations. Every step is designed to tread lightly, embracing circular systems that reduce waste and honour the planet.

From formulation to end-of-life, our process is rooted in transparency, efficacy, and environmental integrity.

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PACKAGING

At Wildsmith, packaging is not just a vessel, it’s a reflection of our values. Every design balances aesthetic beauty, functional integrity, and environmental responsibility. We choose materials with their end in mind: either endlessly recyclable or fully compostable.

We use compostable mycelium, recyclable aluminium and glass, and FSC-certified cardboard printed with soy ink. These choices are intentional, each one made to reduce waste and honour the planet.

In 2025, we introduced Vivomer: a vegan biopolymer made by microbes and derived from plants. It carries the strength of plastic but none of its lasting harm. When disposed of, microbes recognise it as nourishment—breaking it down in compost, soil, or landfill until nothing remains but the earth it came from.

A QUIET REVOLUTION

Vivomer is crafted from a biopolymer made by microbes and derived from plants. It carries the strength and resilience of plastic but none of its lasting harm. Naturally pigmented, beautifully functional, and stable throughout its use, Vivomer exists in collaboration with nature.

And when disposed of—at the end of a product’s life—nature takes it back. In compost, in soil, in landfill—microbes recognise it as nourishment, gently breaking it down until nothing remains but the earth it came from. The decomposition process takes around 12 months in a healthy home compost. No waste. No trace.

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“The best thing people could do to reduce their plastic footprint is to reduce what they're purchasing. The second would be reusing. But then the third is trying to learn.”
Wildsmith Skin

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